Read more about the article Crises, holidays and government non-communication The caso of Singapur during the pandemics

Crises, holidays and government non-communication The caso of Singapur during the pandemics

The political pandemonium after the incident towards our Vicepresident was mixed with a communication misstep This generated high uncertainty for argentines Autopromotion and marketing needs to stop in cases such as this, because this communication disaster does not help in daily decisions for citizens

Continue ReadingCrises, holidays and government non-communication The caso of Singapur during the pandemics
Read more about the article 5 public relations lessons from Walter Isaacson’s book on Jennifer Doudna and the CRISPR revolution

5 public relations lessons from Walter Isaacson’s book on Jennifer Doudna and the CRISPR revolution

I share here a review of Walter Isaacson's book "The Codebreaker. Jennifer Doudna, Gene editing and the future of the human race". I highlight the race in terms of scientific publishing between the main characters of the CRISPR revolution, which involved the encounter of different disciplines such as molecular biology, biochemistry, among others.

Continue Reading5 public relations lessons from Walter Isaacson’s book on Jennifer Doudna and the CRISPR revolution